Monthly Archives: December 2012
11 Amazing (scary) Facts about the McDonald’s McRib
It might be one of the 11 amazing Facts but the fact that the human body can process this as food is amazing. Read this article by Dina Spector and Kim Bhasin | Business Insider – Mon, Dec 17, 2012 12:02 PM EST.
The McDonald’s McRib is back, hitting restaurants nationwide today. The legendary boneless pork sandwich, famously molded to resemble a rack of ribs, is both a feat of modern engineering and shrewd marketing.
It garners almost as much attention for its pseudo-meat shape as its impermanence on restaurant menus.
The barbecue-sauce-smothered sandwich was supposed to return at the end of October, but was pushed back to help boost end-of-the-year sales.
Better late than never.
1. The McRib came about because of a shortage of chickens.
In a 2009 interview with Maxim, Rene Arend, McDonald’s first executive chef and inventor of the Chicken McNugget, explains that the McNugget was so popular when it was first introduced in 1979 that demand quickly outstripped chicken supply.
The legendary pork sandwich was developed out of necessity. Franchises that didn’t have the Chicken McNugget needed a new hot-selling product — and that’s when Arend scrambled back to the test kitchen.
2. The McRib was inspired by Southern BBQ.
Flickr/Southern Foodways AllianceRene Arend modeled the McRib after the barbecue-sauce-slathered pork sandwiches he ate during a visit to Charleston, South Carolina.
The decorated French-trained chef, who oncewhipped up fancy culinary creations for the Drake Hotel, is also credited with coming up the unique shape of the sandwich.
Although the McRib doesn’t contain a single bone, Arend suggested the meat be patterned after a slab of ribs instead of the classic round patty.
3. The McRib is a product of “restructured meat technology.”
Rene Arend came up with the idea and design of the McRib, but it’s a professor from the University of Nebraska named Richard Mandigo who developed the “restructured meat product” that the McRib is actually made of.
According to an article from Chicago magazine, which cites a 1995 article by Mandigo, “restructured meat product” contains a mixture of tripe, heart, and scalded stomach, which is then mixed with salt and water to extract proteins from the muscle. The proteins bind all the pork trimmings together so that it can be re-molded into any specific shape — in this case, a fake slab of ribs.
4. The whole process from fresh pork to frozen McRib takes about 45 minutes.
Director of McDonald’s U.S. supply chain Rob Cannell explained how regular pig gets transformed into the famed McRib in an interview with Maxim: “The McRib is made in large processing plants—lots of stainless steel, a number of production lines, and these long cryogenic freezers. The pork meat is chopped up, then seasoned, then formed into that shape that looks like a rib back. Then we flash-freeze it. The whole process from fresh pork to frozen McRib takes about 45 minutes.”
5. The entire McRib sandwich contains about 70 ingredients — including a flour-bleaching agent used in yoga mats.
Flickr/Calgary ReviewsAs it appears out of the box, the McRib sandwich consists of just five basic components: a pork patty, barbecue sauce, pickle slices, onions, and a sesame bun.
But, as recently reported by Time magazine, a closer inspection of McDonald’s owningredient list reveals that the pork sandwich contains a total of 70 ingredients. This includes azodicarbonamide, a flour-bleaching agent often used in the production of foamed plastics.
The entire sandwich packs a whopping 500 calories, 26 grams of fat, 44 grams of carbs, and 980 milligrams of sodium.
6. The McRib debuted in 1981, disappeared in 1985, and has resurfaced from time-to-time since 1994.
Depending on where you read, McDonald’s introduced the boneless pork sandwich sometime between 1981 and 1982. The fast-food concoction vanished in 1985, only to reappear as a limited-edition item in 1994.
The McRib has become something of a legend for its on-and-off appearances on McDonald’s menus. The fleeting nature of the sandwich has generated a cult-like following.
7. Individual restaurants can actually order the ingredients for the McRib at any time.
The McRib pops up at McDonald’s locations across the country sporadically. It’s so random because the individual restaurants are able to offer the McRib whenever they feel like it. The practice has even inspired websites devoted to tracking McRib availability across the nation.
8. McDonald’s keeps the McRib scarce because the sandwich’s entire brand relies on it.
McDonald’s has always known about its customers’ weird obsession for the sandwich, and its marketing completely leverages the McRib’s scarcity. Take its “Save The McRib” campaign in 2010, where it encouraged McRib fans to go online and sign a petition to keep the sandwich around for a while longer.
But a strategy like that only works with something that’s as popular as the McRib is. If you make an unknown item scarce, nobody’s going to care.
9. It’d be incredibly difficult for McDonald’s to create more McRib-esque products, because that cult-like following is so hard to replicate.
McRib lovers are fanatical, but it wouldn’t be this way if the phenomenon hadn’t had decades to marinate in the hearts and minds of its fans. A wholly devoted fanbase for a new product would take years to develop, and even then, there’s no guarantee that it would work.
McDonald’s struck gold with the McRib, and it doesn’t want to do anything to affect its brand. Even now, by offering the McRib nationwide twice just a year apart, it’s walking a fine line. At what point will consumers get sick of it?
10. There’s also speculation that the McRib is really just a big commodity trade by McDonald’s.
The Awl’s Willey Staley argues that whenever the sandwich springs up, hog prices are almost always in a trough.
Here’s more of his argument on why McDonald’s behaves like a trader: “Fast food involves both hideously violent economies of scale and sad, sad end users who volunteer to be taken advantage of. What makes the McRib different from this everyday horror is that a) McDonald’s is huge to the point that it’s more useful to think of it as a company trading in commodities than it is to think of it as a chain of restaurants b) it is made of pork, which makes it a unique product in the QSR world and c) it is only available sometimes, but refuses to go away entirely.”
11. Animal rights group sues McRib meat supplier over inhumane treatment of pigs.
Not everyone is ecstatic about the return of the McRib. Last November, the Humane Society of the United States filed a lawsuit against Smithfield Foods, the pork supplier of McDonald’s McRib meat, claiming the meat distributor houses its pigs in unethical farm conditions.
A 2010 undercover investigation by the animal rights group shows pigs crammed into gestation crates covered in blood and baby pigs being tossed into carts like rag dolls (WARNING: the video contains some pretty graphic content).
Original Article: http://finance.yahoo.com/news/11-amazing-facts-about-the-mcdonald-s-mcrib-170212930.html
Daily Success 12/18/2012 – Walker changed his life 10 minutes at a time!
At 35, I was nowhere near being seriously overweight, but I was tired of seeing my spare tire grow. I’d avoid the pool, or anywhere that I had to take my shirt off, and I couldn’t stand to look in the mirror and see the elastic band on my shorts fold over because my belly was so big! But with a demanding job and 2 young children, life was busy. Too busy, I thought, for exercise.
Then, a friend who’d lost a ton of weight with P90X told me about 10-Minute Trainer. So after having spent a few years contemplating a fitness routine, I figured that this was one I could commit to since it only took ten minutes a day. (delete And) After the first workout, I was hooked. The workouts were short, but intense, and the fat just melted away. I couldn’t believe how quickly I was transforming!
Now my stomach is flatter, my core is stronger, my arms are toned, my back pain is gone, and my posture is so much better. I sleep more soundly, have tons more energy, and am no longer ashamed to have my shirt off. Most of all, I love hearing people who haven’t seen me in a while say, “You look great. You’ve lost a lot of weight. What are you doing?” When I tell them, they can’t believe that I’ve built this physique in as little as 10 minutes a day.
If it weren’t for 10-Minute Trainer, I’d still be 30 pounds overweight and out of shape. Now I’m a “Lean TMT Machine”. And the best part is, none of my pants fit anymore!
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Motivation Morning 12/18/2012
$1000 winners for November
You have seen the daily $500 winners of the BeachBody Challenge but these are the 10 $1000 winners for Novemeber. These 10 people will be going for the chance to win $100,000 next June!!
What are you waiting for come join me in a challenge group today!
Daily Success 12/17/2012 – Tai Cheng brought her zen
I just… I felt fat and ugly. But I couldn’t stop eating. All the time. The unhealthiest foods, too!
The absolute worst was getting dressed for work. I knew my coworkers were super judgmental about weight. So I’d end up just standing there in the mirror criticizing myself!
Yes, I wanted to exercise, and I had high cholesterol, but I also had some physical issues that kept me from doing anything high-impact. Convinced that I couldn’t change my body no matter what, I became almost completely sedentary and depressed.
But one day on Facebook® I saw a former colleague of mine posting her results with Tai Cheng® and Shakeology®. It was incredibly motivating. But I was still convinced nothing could be done for me.
I was 100% wrong.
Tai Cheng and Shakeology have changed my life in so many ways. I’m more flexible now. I jump up instead of standing up slowly. I have more energy and stamina. At a recent doctor’s visit he praised me for my hard work. I’d lowered my cholesterol by 58 points, and had lost 22 pounds since our last visit—without medication—and he took me off one of my blood pressure meds too.
He even gave me a high five. My doctor!
I feel more confident and I’m getting compliments all the time. My husband tells me I’m melting away. And all I could say back to him was, “this is only the beginning.”
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Daily Success 12/16/2012 – After a girls weekend out, Lisa decided to change
I went on my first diet at seven years old. And every ten years, I’d “wake up” and realize that I had gained back all the weight I worked so hard to lose. Then the cycle would repeat. At 39, I was 5’ 5”, wore a size 20, and tipped the scale at 200 pounds. Even though I was NOT comfortable in my own skin, I was simply used to it.
It wasn’t until I went away for a Girls Weekend with a friend and saw a picture of myself (which is something I’d always avoid) that I finally realized I had to change. And not just for now—but forever. I needed a plan that had nothing to do with yo-yo dieting. I needed something that was proven successful. I needed help. Major help! And that’s when I turned to Slim in 6 and Shakeology.
Slim in 6’s cardio, body sculpting, and light resistance training gave me an all-over workout on a level my body could handle. Shakeology was great because it helped reduce my cravings while increasing my energy. On the days I’d skip Shakeology, I felt horrible. So I don’t make that mistake anymore.
But beyond the workouts and the shakes, the one thing that was key to my transformation was my Beachbody challenge group. They supported me, believed in me (even when I stopped believing in myself), and kept me focused on my goals. And even though I’m dealing with Rheumatoid Arthritis and sometimes have to modify my workouts due to pain, my challenge group constantly cheer me on. There’s no way you can fail with that kind of support.
Now I’m down to 129 lbs., a lovely size 6, and am happier than I’ve ever been. Thanks Beachbody—you truly changed my life.
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Daily Success 12/15/2012 – Dave had fallen back into bad habits…
I had always been in reasonable shape, but as I got older, old, unhealthy habits slowly creeped back into my life. I stopped working out. And when I realized that I had no energy, was gaining weight, and just didn’t seem myself, I knew I was headed for disaster.
So I fought back. I decided to accept the Beachbody Challenge and take control. It was time to become a happier, healthier person. But I hate taking the easy way, so I challenged myself to enter the Asylum with Shaun T.
But I didn’t just want to get fit in 30 days, I wanted to go beyond any level of fitness I had experienced before. I WANTED TO REACH PEAK ATHLETIC ABILITY!
In the beginning, my goal was just to keep up. That meant digging deep. It meant leaning on my Team Beachbody Coach for support and the occasional “kick in the butt.” And it meant fueling up with Shakeology.
Guess what? It worked. In just 30 days, I achieved remarkable levels of endurance, strength, agility and energy. What surprised me most was the huge improvement in my long jump. Now I know I can take on any challenge and reach my goals! Thanks Shaun T. And thanks Beachbody!
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Motivation Morning 12/15/2012
Daily Success 12/14/2012 – Military mom of four loses 39 lbs
“It wasn’t the jiggly thighs or the yoga pants I started wearing when I couldn’t fit into my jeans. No, I knew I hit rock bottom when I was asked to “tag” the people in the photo I uploaded to Facebook and realized that those people were my face and protruding stomach!
That was it. As a military wife and mother of four, it was time to start taking care of myself. A friend was doing TurboFire, so I submitted my order. After 90 days, I felt great…and looked great. I was hooked. My butt and legs needed work, so I did Brazil Butt Lift. My thunder thighs and muffin top disappeared.
After that, I wanted to tone my upper body, so I did LES MILLS PUMP. Before I’m done, I’m going to do every Beachbody program. And here’s why: I’ve lost 39 pounds and over 26 inches. My thighs are tight. My post-baby pooch is gone. I have more confidence and energy than ever.
And thanks to my Challenge Groups and Facebook friends I’ve made, I have a community of friends who respect me and inspire me. Now that my husband has been posted to Ohio, I’m not alone. I have Beachbody…and a whole new me.”
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